Last updated: 1 March 2026
1. Introduction
BestEY.co.uk ("we", "our", "us") is committed to protecting your privacy. This policy explains how we collect, use, and safeguard your personal information when you visit our website or interact with our services.
BestEY.co.uk is operated by Dalton Spire, registered in England. For any privacy-related enquiries, contact us at hello@bestey.co.uk.
2. Data Controller
The data controller responsible for your personal data is Dalton Spire, trading as BestEY.co.uk. Our registered address is in Beverley, East Yorkshire.
3. Information We Collect
We may collect the following types of information:
- Contact details you provide when subscribing to our newsletter, submitting a contact form, or entering a competition (name, email address)
- Usage data collected automatically, including IP address, browser type, device information, pages visited, and time spent on the site
- Cookies and similar tracking technologies (see our Cookie Policy)
- Directory submission data including business name, address, and contact information when claiming a listing
4. Legal Basis for Processing
Under the UK General Data Protection Regulation (UK GDPR), we process your personal data on the following legal bases:
- Consent: Where you have given explicit consent, such as subscribing to our newsletter
- Legitimate interest: For analytics, improving our services, and ensuring website security
- Contractual necessity: Where processing is necessary to fulfil a service you have requested
- Legal obligation: Where we are required by law to process your data
5. How We Use Your Information
We use your personal information to:
- Deliver our weekly newsletter (BestEY Bulletin) to subscribers
- Respond to contact form submissions and enquiries
- Process competition entries and notify winners
- Improve our website, editorial content, and user experience
- Manage directory listings on behalf of businesses
- Comply with legal obligations
We will never sell your personal information to third parties.
6. Data Sharing
We may share your data with the following categories of third parties:
- Email service providers to deliver our newsletter
- Analytics providers (Google Analytics) in anonymised form
- Form processing services (FormSubmit) to handle contact form submissions
- Law enforcement where required by law
7. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes described above:
- Newsletter subscriber data: until you unsubscribe
- Contact form submissions: 12 months
- Competition entry data: 3 months after the competition closes
- Analytics data: 26 months (anonymised)
8. Your Rights
Under UK data protection law, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data ("right to be forgotten")
- Restrict or object to processing of your data
- Data portability — receive your data in a structured, machine-readable format
- Withdraw consent at any time where processing is based on consent
- Lodge a complaint with the Information Commissioner's Office (ICO)
To exercise any of these rights, email hello@bestey.co.uk.
9. International Transfers
Your data may be transferred to and processed in countries outside the UK where our third-party service providers are based. Where this occurs, we ensure appropriate safeguards are in place in accordance with UK GDPR requirements.
10. Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction.
11. Changes to This Policy
We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.